To help you achieve your recruiting goals, TopSchool can help
you manage college student prospects from lead generation through
enrollment. TopSchool's college admissions management
software will empower you to generate interest in your
programs, connect with prospective students, and make it easy for
prospects to apply and enroll at your institution. The TopSchool
Customer Relationship Management (CRM) system offers you the
freedom to manage your university admissions office as you wish -
and ultimately increase the recruiting success of your admissions
College Admissions Management Software
TopSchool CRM helps your admissions management process with
Integration with Lead Providers
Most leads for prospective students come from the Internet, or
from targeted media campaigns, so that contact information is
received electronically. To ensure that those leads hit your
admissions team as soon as possible, TopSchool integrates with
leading providers such as Datamark and
Learning. The TopSchool solution eliminates the need to
re-enter this information into your student system. When a prospect
inputs their information on a landing page or is aggregated by your
provider, the data can be routed automatically by our admissions
management software to an admissions representative, based on your
When a prospect shows interest in your institution, the Contact
Management function within our CRM system allows you to reciprocate
in a way that feels relevant to them. Deploying the latest
communication tools, TopSchool empowers your admissions team to
intuitively manage communications with every prospect.
With TopSchool Contact Management, you can also:
- Collect information you want by creating custom fields.
- Track communications in an activity log that shows all phone
calls, emails, meetings, and more.
- Deliver targeted communications based on your prospect's
- Create tasks and reminders regarding calls, meeting
invitations, or multi-user scheduling.
- Weed out duplicate records to ensure a clean prospect
We understand that there is no "best" admission management
process. Most likely, you have developed your process over time and
found what works for your college or university. The TopSchool CRM
allows you to configure your process within our admissions
management system, whether your admissions process includes four
steps or fourteen. Name each stage according to your institution's
process. Our admissions management software
is designed to handle your complexities and even simplify the
tracking of your prospects.
Director of Admissions Console
Directors of Admissions can use the prospect queue to quickly
and easily gain insight around campaigns, the prospect funnel, rep
performance and overall department success so they can better
allocate resources and make decisions that will drive stronger
With TopSchool Email Marketing, you can:
- Create templates to deliver a consistent message to all
- Target prospects based on geography, segment, or program of
- Manage and track campaign results.
- Manage opt-outs and "do not call" lists.
- Document the emails in a prospective student's activity
Self Service for Prospective Students
Prospective students expect to manage their own experience with
your institution. TopSchool provides this capability through our
Prospect Portal, which can be as unique as you are.
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Know exactly how many students are going to start at key
intervals before each term with TopSchool's CRM. Track the
effectiveness of each admissions representative. These reports, and
more, are standard in the TopSchool admisssions management system -
and you can also create your custom reports on demand.
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